GSIQ
Ground/Virtual Branding Exposure

Brand Exposure Dashboard

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Valuation Model: Gross TV = Exposure seconds × ₹85,000  ·  Net TV = Gross × SIQ+  ·  Net OTT = Net TV × 66.28%  ·  Total Net Value = Net TV + Net OTT

Share of voice

Brand share within the selected asset

Exposure by over

Stacked brand exposures, over by over

Over strip

Per-brand intensity across the overs
PP = 1–6Mid 7–15Death 16–20
Powerplay
Middle overs
Death

Phase summary

Exposures per brand by phase

Placement summary

Where each brand's exposure came from